May 12, 2014
TV networks load up on commercials
In 2009, the broadcast networks averaged 13 minutes and 25 seconds of commercial time per hour. In 2013, that figure grew to 14 minutes and 15 seconds.
(14 x 60 + 15) / (13 x 60 + 25) = 1.062
(45 x 60 + 45) / (46 x 60 + 35) = 0.982
That's 6.2% real growth for the broadcast networks, their executives, and shareholders. Hurray! That's also 1.8% less prosperity for each and every one of the rest of us (potentially excluding those who claim they never watch TV of course).
No idea why prosperity inequality is rising. I'm sure this is just a fluke, an anomaly, an errant data point. I wouldn't read too much into it (unless you are barraged by popup ads while making the attempt, that is).
Work harder! Work smarter! Enjoy the prosperous recovery! And if, by chance, you get a moment of euphoria lasting more than 4 hours then please contact the U.S. Department of Corporate Propaganda. They are always on the lookout for heartfelt testimonials.
See Also:
How cable networks speed up shows to squeeze in more ads
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