Retailers' Shifty Strategy

August 27, 2015
Retailers shift strategy to lure teen customers

A major component for Abercrombie’s turnaround hinges on branding and merchandising, with the company announcing just prior to the earnings announcement that a new brand leadership team had been put in place.

Mark, do not go there. You will regret it.

They are trying to lure teens? They want new leadership? The former spokesperson of Subway is available. And when it comes to fashion, orange is the new black! Woohoo!

Dammit. I went there. Shame on me. Bad Mark! Bad! Bad!